Business Stripped Bare: Adventures of a Global Entrepreneur (Hardcover)

Product Description

Sir Richard Branson is one of the world’s most successful entrepreneurs and his Virgin Group is one of the most recognised lifestyle brands, trusted and enjoyed by many millions of people.

Now, in his trademark charismatic and honest style, Richard shares the inside track on some of his greatest achievements over forty years in business as well as the lessons he has learned from his setbacks. In Business Stripped Bare, he discusses why he took on one of the world’s biggest superbrands, how he built Virgin Mobile USA into the fastest growing company in history to reach a billion dollars in revenue, faster than Microsoft, Google or Amazon.com, and how Richard is the only person in the world to have built seven billion dollar companies from scratch in seven completely different sectors.

Richard tells the story behind the launch of Virgin America, his new airline in the USA, how Virgin Galactic is set to initiate a new era of space tourism from a spaceport deep in the Mojave desert, and what he has learned about business from a diverse group of leaders, including Nelson Mandela, Jack Welch, Herb Kelleher, Steve Jobs and the founders of Google. He also shares his thoughts on the changing face of the global economy and how businesses worldwide need to work together to tackle environmental challenges and invest in the future of our world.

Combining invaluable advice with remarkable and candid inside stories, Business Stripped Bare is a dynamic, inspirational and truly original guide to success in business and in life. Whether you are an executive, an entrepreneur or just starting out in the business world, Richard strips down business to show how you can succeed and make a difference.

About the Author

Sir Richard Branson is a hugely successful international entrepreneur and is chairman of the Virgin Group. His autobiography, Losing My Virginity, and his second book, Screw It, Let’s Do It, have both been international bestsellers.

The Snowball: Warren Buffett and the Business of Life [ROUGHCUT] (Hardcover)

In this startlingly frank account of Buffett's life, Schroeder, a former managing director at Morgan Stanley—and hand picked by Buffett to be his biographer—strips away the mystery that has long cloaked the word's richest man to reveal a life and fortune erected around lucid and inspired business vision and unimaginable personal complexity. In a book that is dominated by unstinting descriptions of Buffett's appetites—for profit, women (particularly nurturing maternal types), food (Buffett maintained his and his family's weight by "dangling money")—it is refreshing that Schroeder keeps her tone free of judgment or awe;

Buffett's plain-speaking suffuses the book and renders his public and private successes and failures wonderfully human and universal. Schroeder's sections detailing the genesis of Buffett's investment strategy, his early mentoring by Benjamin Graham (who imparted the memorable "cigar butt" scheme: purchasing discarded stocks and taking a final puff). Inspiring managerial advice abounds and competes with gossipy tidbits (the married Buffett's very public relationship with Washington Post editor Katherine Graham) in this rich, surprisingly affecting biography.

The mandatory book to read in these treacherous times of financial crisis.…A thoughtful and intimate biography of the globe’s wisest investor.” –Forbes
“Will mesmerize anyone interested in who Mr. Buffett is or how he got that way.” The Snowball tells a fascinating story.”–New York Times
“If the replication of any great achievement first requires knowledge of how it was done, then The Snowball, the most detailed glimpse inside Warren Buffett and his world that we likely will ever get, should become a Bible for capitalists.” —Washington Post
“Anyone who has been watching events unfold in recent months–which would be everyone–can now appreciate the wisdom of Buffett....The most authoritative portrait of one of the most important American investors of our time.”–Los Angeles Times
“Even people who don't care a whit about business will be intrigued by this portrait… Schroeder, a former insurance-industry analyst, spent years interviewing Buffett, and the result is a side of the Oracle of Omaha that has rarely been seen.” —Time Magazine
"Schroeder, a former analyst, has a meat-and-potatoes style that matches the homespun wisdom of her subject...Now more than ever, Buffett's emphasis on fundamentals seems like genius. It's the perfect moment for a great book on an immensely inspiring capitalist."–People, four stars
“Schroeder, a former investment analyst, is well equipped to elucidate Buffett’s deals…[and] Buffett’s life abounds with good stories.” —The New Yorker
“An instructive chronicle of financial success at a moment when financial failure is on everyone’s mind....All you wanted to know about Warren Buffett–and more.”—Wall... --This text refers to the Kindle Edition edition.

The Snowball: Warren Buffett and the Business of Life

The AdSense Code: What Google Never Told You About Making Money with AdSense (Paperback)

Hidden on the Internet, scattered among billions of Web pages, are the clues to an incredible secret. For those who know the secret, the result is untold wealth. Each month, a small group of people - an elite club who have uncovered the mysteries of The AdSense Code- put their knowledge to use and receive checks for tens of thousands of dollars from Google. And untold numbers of additional site owners are regularly generating supplemental income via AdSense while they play, sleep and eat.

The AdSense Code is concise and very focused on the objective of revealing the proven online strategies to creating passive income with Google AdSense. The AdSense Code reveals hands-on solutions to many of the concerns and challenges faced by content publishers in their quest to attract targeted traffic, improve content relevance and increase responsiveness to AdSense ads - using easy and legitimate techniques that have worked for those who know the secrets. Google AdSense expert, Joel Comm, provides you with the keys you need to "crack" The AdSense Code and unlock the secrets to making money online.

I wrote a detailed criticism/ critique of this book, but it didn't get published...??? So here's my concise re-review: The authour spends far too much time plugging his own web sites and software than giving deep suggestions and information. This book may be ok for novices w/ AdSense: a few good tidbits here and there, but frankly, you can get far better, far more reliable and far more UNBIASED information from Google's AdSense homepage and the myriad blogs etc. on AdSense. I'm very suprised that the overall feedback for this book was as high as it is! Save yourself the money, go to the source at Google directly.

The AdSense Code: What Google Never Told You About Making Money with AdSense

The Best Damn GOOGLE ADSENSE Book B&W EDITION: How to make dollars instead of cents with Adsense (Paperback)

This Google Adsense book is loaded with home based business tips, tricks, and secrets. GogleAdsense is one of the easiest ways to make money from home in your spare time. This books is filled with advertising ideas to help launch your new business to be successful. This book also supplies Search Engine Optimization (SEO) techniques for your website and shows you how to properly set up your google adsense program or campaign, if you don't already have one. I have been in the web design & seo game for over 10 years and truly feel that every websmaster should have this book. Please keep a look out for my Google Adwords book which is coming very soon. Start making more money from home with your website by utilizing the adsense techniques set up in this book.

I was actually given this book from a friend of mine who said he used these techniques and was making around $200 extra a month in home based business income solely because of the google adsense tips in this book, now I know $200 is not a lot of money to most people, but to me it really helps make ends meet. So I tried a few of the google adsense secrets listed in this book an voila I'm making about $200 month from home with only 2 adsense websites so if all goes as planned I should have at least 10 more of these sites by the end of the year. Thanks so much Harry for publishing this book I really am grateful.

The Best Damn GOOGLE ADSENSE Book B&W EDITION: How to make dollars instead of cents with Adsense